博物馆行业应该怎样积极拓展外贸渠道客户
随着国内博物馆兴建的大浪潮,国外很多博物馆的建设速度也在日益剧增。那么博物馆展柜的厂家在新的形势下我们应该怎样利用环境的利好积极拓展外贸方面的客户呢?今天联康展柜的章总监和大家分享一下。
With the great wave of domestic museum construction, the construction speed of many foreign museums is also increasing dramatically. Then how should we make use of the environment to expand our customers in foreign trade? Today, director zhang of liankang exhibition case shares with you.
1,积极的参与博物馆展柜行业的展会。国内外相关的展览近些年逐渐增多。除了国内的博物馆客户来寻找展柜的供货商,国际上的客户也显得非常活跃。这时,我们如果很好的利用好外贸展会渠道就可以获取到最新最优质的外国客户和订单。并且,他们中间除了博物馆在展柜的采购方还有很多是国外的建筑装饰公司。如果把我的好他们的渠道以后将是厂家开拓外贸市场非常好的合作通路。
1. Actively participate in exhibitions of museum display cabinet industry. Related exhibitions at home and abroad have increased in recent years. In addition to domestic museum customers looking for suppliers, international customers are also very active. At this time, if we make good use of the trade exhibition channels, we can get the latest and best quality foreign customers and orders. In addition, many of them are foreign architectural decoration companies besides the buyers of museum display cases. If I put their good channel will be a very good channel for manufacturers to develop foreign trade market.
2,利用好互联网宣传。现在很多的展柜厂家都在利用互联网经行宣传。联康展柜也是建厂之初就积极拥抱互联网,从线上渠道我们也获得了不错的效果和客户。那么外贸市场也是一样的如果我们能够很好的利用外贸平台,想google,facebook等国外知名的互联网平台,相信在给企业做好品牌宣传的同时也会获取到大量的外贸客户。
2. Make good use of the Internet. Now a lot of display cabinet manufacturers are using the Internet by the line of publicity. Liankang exhibition cabinet also actively embraced the Internet at the beginning of its establishment, and we also obtained good results and customers from online channels. So the foreign trade market is the same if we can make good use of foreign trade platform, such as Google, facebook and other well-known foreign Internet platforms, I believe that while doing a good job in brand promotion for enterprises, we will also gain a large number of foreign trade customers.
3,与国外的博物馆管理协会建立良好的沟通关系。国外的博物馆管理和中国一样也是有着相信的管理部门,一般是政府职能部门或者行业协会。我们如果和博物馆的管理部门建立良好的关系相信会对咱们展柜的业务拓展起到非常大的帮助。
3. Establish good communication relations with foreign museum management associations. Museum management in foreign countries, like in China, has a trusted management department, usually a government function department or a trade association. If we establish a good relationship with the management department of the museum, we believe it will be of great help to our business expansion
除了上面的3点,相信很多行业的朋友还有更好的思路和途径,欢迎大家多交流。博物馆展柜行业的发展需要积极拓展更多的渠道和业务。我们只有多途径的开发和探索才能更好的总结出更多方法去开拓外贸渠道的客户和订单。
In addition to the above 3 points, I believe that many friends in the industry have better ideas and ways, welcome to exchange more. The development of museum display cabinet industry needs to expand more channels and businesses. Only through the development and exploration of multiple channels can we better summarize more ways to develop foreign trade channels of customers and orders. With the great wave of domestic museum construction, the construction speed of many foreign museums is also increasing dramatically. Then how should we make use of the environment to expand our customers in foreign trade? Today, director zhang of liankang exhibition case shares with you.